For media buyers and agencies

BRIEFKIT

Stop explaining in meetings what you want. Put it in writing.

Creative brief ready in 60 seconds. Format, product, creative direction. Your team executes with no questions.

Meta, TikTok, Google. UGC, carousel, static. TOF, MOF, BOF.

Create my first brief free →See example brief

✦ No credit card required

12,400+ briefs generated40+ countriesAvg. brief time: 47s

How many times have you said “that’s not it” to a creative?

Meetings to explain. The first draft that doesn’t fit. Revisions that drag on. Time and budget lost in back-and-forth. The problem is rarely the creative: it’s that the brief was never written. With BriefKit the brief is ready before they hit record. Specs, hook, scenes with timecodes, CTA, and checklist. In writing. One source of truth.

Stop the meetings. Start with the brief.

Create my first brief free →

Three steps. One brief ready.

No meetings. No long emails. No “I’ll explain on a call.”

Choose format and platform

Creative type (UGC, carousel, static, product video), platform (Meta, TikTok, Google), and funnel stage (TOF, MOF, BOF). One click per choice. Dimensions and specs adjust automatically.

Describe your product

Name, what it solves, who it’s for, and key benefit. Four fields. Tone and social proof if you want. The AI does the rest—no need to write the brief yourself.

Generate and download

Review the summary, hit generate, and in under a minute you have the full brief. Hook, scenes with timecodes, CTA, copy variations, and production checklist. Download as PDF and hand it to your team. No briefing meeting.

Create my first brief free →